by Rachel Raymond

Rebranding your company takes time. You need to think about the current state of your company, the progress of your company for the future and how you’d like to be seen. Sometimes the hardest part of rebranding is understanding how to capture the view and attention of your audience while also having your company be perceived the way you want it to be by that audience. I will explain the steps that we took to rebrand our company and give some insight on how your team can approach internal rebranding the same way.